I’ve received an increasing number of emails from small business owners recently. They want to know how to get themselves “on the map” so to speak. They might have a GPS of their own and have tried unsuccessfully to find their business, or it might be a new business and they assume they are not yet listed on the map. So as a business owner, how do you get yourself on the map?

First, it is important to remember that just because you can’t find your business on a GPS device doesn’t necessarily mean it isn’t on the map. It just might not be on that GPS. The GPS manufacturers don’t include each and every POI due to storage space and cost limitations. You can read more about this on our Points of Interest page. But, if you want to be sure you’ve got a shot at inclusion you can report your business to the major mapping companies to make sure they have your information.

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Are you on the Map?

Attracting New Customers

Benefits of GPS FIXIT:
• Learn how to place your business or organization on a variety of digital maps
• Understand the emerging consumer use of GPS technology in everyday activities
• Make sure the available information about your business is correct
• Learn how to maximize your organization’s digital map presence

Be Everywhere

What is GPS?
Global Positioning System technology uses mapping to show you where you are and how to get there. But now, people can also use GPS to decide where they should go – what restaurants, shops and parks lie ahead. This enhanced technology provides new opportunities to market businesses and communities.

Why GPS?
GPS devices, mobile phones and online maps guide visitors to points of interest in your community. GPS units are selling at a rate of 250,000 per month. An estimated of over 80 million people worldwide will be using GPS by the end of 2010. That number could jump to over a billion, because GPS chips are being imbedded in mobile phones and laptop computers.

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